Building a horse business around a custom tack idea

Inventing your horse career with custom tack business

This is the second part of an interview with Natasha Raina of Two Horse Tack. If you missed Sunday’s post, find out what fun she’s having with horse business success here. Read this prior horse blog post if you want to know why Natasha started her business, what beta biothane is or how she can provide custom tack at such affordable prices. We continue the story today with honest revelations of the challenges and success that Natasha experienced to ultimately…


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Our Wild Hearts is a horse movie worth checking out

Wild Hearts father and daughter acting team

I asked how and why Hallmark picked up this film. The short story is, Ricky happened to be in another film recently on the Hallmark Movie Channel opposite Luke Perry, namely Goodnight for Justice: Queen of Hearts, which garnered the highest ratings for the channel so far. Ricky (of Ricky Schroder Productions – producers of this movie) knew this would be a good fit. Apparently a lot of professional horsemen were involved in the production (including Pro Rodeo members, NHSRA and CHSRA) with stunts and fill in roles, which has garnered good support from the horse community.


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Horses for sale – what planet am I on?

horses for sale are confused

There’s not much that shocks me anymore. Career activities in the white, blue and no-collar world have given me a broad perspective on ‘the dumb things people do.’ I’m not sure whether it’s the new age of instant gratification (and reduced manners), a contracting equine industry, advertising decisions (word-of-mouth is our usual approach) or the luck of the draw, but that ‘horses for sale’ pronouncement seems to have served as a magnet to the farm for the rude, the brazen…


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Top 25 horse blogs 2012 – Horse Sense and Cents recognized

Some exciting news for us – and hopefully for the readers of this blog. Recently we were named one of the top horse blogs with 25 others in the nation by Bel Rea. You can see the top 25 list here (we’re in some pretty good company). Just figured I’d share the news. I’ll probably revisit this later, but, frankly, needed to get the badge up to grab the imagine for a project we’re working on. Thanks for all you’ve…


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Young horse training blogs – people will pay you for access through Amazon

For those of you not familiar with Kindle as a business resource and how it’s structured relative to payment, you can download a document or website at no cost to you, whether it’s a young horse training book, a website blog focused on alpha mares, an e-booklet on transitioning OTTBs, a horse care missive, or whatever you deem worthy of presenting to others related to equine careers or horse care.


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Finding time for horse activities

For anyone seeking to start or grow a business with horses in the mix, being able to find the hours in the day to get everything done with extra time to devote to concentrated horse interactions and/or business planning and marketing activities is critical. Why not try doing something different to help make your dreams come true?


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How to start a horse business

Thinking about starting a horse business can result in a confusing tangle of questions and uncertainty about where to start. People often jump to opening their doors in their excitement of “just do it” rather than sorting it all out and tackling the research and strategic thinking. They soon discover that what they skipped over in early planning reappears as a stumbling block.


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